Pos has a sympathy for the small businesses that I do not share; his tenure at The Spec has left him uselessly biased in this case. However, I find that his and other people's arguments against the individual use of AdBlock falls into these categories:
- AdBlocking devalues the model of web advertising; if the practice becomes mainstream and the ad market dries up, companies will turn to more intrusive forms of revenue generation, such as paid registration.
- AdBlock prevents the content provider from receiving click-through or pay-per-view revenue.
The first point is one that has plagued the TiVo thirty-second skip from the very beginning.